Have you seen this Visa World Cup related commercial yet? It’s about a slightly overweight (possibly English) gentleman who sees a goal on TV, jumps out of his armchair to celebrate, and keeps celebrating all the way to South Africa, where he somehow (and the commercial’s not very clear on this) gets selected to play for one of the 32 teams. Possibly he was picked for his celebratory skills?
Good stuff, and it has me excited for the avalanche of expensively assembled football related commercials that will herald the arrival of World Cup 2010. A possibly naive question though: Do you ever wonder why certain companies even bother advertising? Visa is a good example. Their product and symbol is seemingly everywhere already. Very likely it’s in your wallet right now. Yet they still felt the need to put together this ad. Strikes me as money wasted, but I like the idea of companies so ubiquitous making unnecessary commericals purely to entertain us, and to give bloggers something to post on Monday afternoons.
[vid spotted on It's Nice That]
If that’s got you in a World Cup commercial mood then check out this ESPN tournament primer, and this classic bit of salesmanship from the swoosh.
If you spot any quality World Cup commericals, please let us know in the comments, or send an email to tips[at]theoffside[dot]com.
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